Service · 4-6 weeks, then monthly tracking

Be the answer AI gives

More buyers now ask an AI assistant before they search or scroll. Google AI Overviews, ChatGPT, Gemini and Perplexity read the web and write a short answer, often naming a few brands. Getting into that answer is called GEO (generative engine optimisation) or AEO (answer engine optimisation), and it is what this service does.

The problem

If AI tools do not understand who you are, they simply leave you out. A shopper asks for the best magnesium supplement in India or the best clinical AI tool, and the answer names your competitors because their websites are clearer, better structured and cited by other sources. You will not see this in your analytics, because the lost customer never reaches your site. By the time you notice, the assistants have learnt to recommend someone else.

What's included

AI search visibility,
in full.

Everything below comes as standard. No surprise line items.

AI visibility audit

We ask Google AI Overviews, ChatGPT, Gemini and Perplexity the questions your buyers ask and record who gets named, who gets cited and where you are missing.

Entity pages

Clear pages that explain who you are, what you make and who it is for, so AI systems can understand your brand as a single, well-defined thing.

Schema markup

Structured data for your organisation, products, FAQs and reviews, which helps search engines and AI tools read your pages accurately.

FAQ and answer content

Plain, direct answers to the real questions in your category, written so they can be quoted in a single paragraph.

Citation building

We identify the sources AI tools already trust in your space and help you earn mentions there: directories, comparison pages, expert articles and press.

Monthly tracking

A repeatable set of prompts checked every month, so you can see when you start being named and cited.

How it works

The process.

Typical timeline: 4-6 weeks, then monthly tracking. Every stage ends with something you can see and sign off.

01 / Week 1

Audit

Prompt testing across four AI tools, plus a technical and content review of your site.

02 / Week 2

Plan

A prioritised list of pages, schema and citation targets, shown and agreed with you.

03 / Week 3-5

Build

Entity pages, FAQ content and schema written and implemented on your site.

04 / Week 6 onwards

Track

Monthly prompt checks and a short report on mentions, citations and gaps.

You get
  • AI visibility audit across Google AI Overviews, ChatGPT, Gemini and Perplexity
  • Priority question map for your category
  • Entity and about pages
  • FAQ and answer content
  • Schema markup implementation
  • Citation target list
  • Monthly visibility report
Ideal for
  • Health-tech and wellness brands whose buyers research before they buy
  • Brands that rank on Google but never appear in AI answers
  • New categories where AI tools are still deciding who the leaders are
Timeline

4-6 weeks, then monthly tracking

Questions

Frequently asked.

Is this just SEO with a new name?

It overlaps with good SEO, but the goal is different. SEO aims for a ranked link. GEO aims to be named or cited inside the answer itself, which rewards clear facts, structure and third-party mentions.

Can you guarantee we will be cited?

No one honestly can, because the AI tools decide. What we can do is make your brand far easier to understand and cite, and track the results every month.

How long before we see a change?

Google AI Overviews can reflect changes within weeks once pages are indexed. Other assistants update on their own schedules, so we plan for two to three months.

Do we need to rebuild our website?

Usually not. Most of the work is new pages, better answers and structured data added to your existing site.

Got a product?
Let's give it a name.

Tell us what you're making, where you'll sell it and when you want it on shelf. We reply within one working day.